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Branding is hard. It’s not just a matter of creating an attractive logo and putting together a pretty colour palette. Creating a brand for your business is a complex task. It can often stir up emotions, frustrations and fears that initially, you don’t expect. This is because your brand ultimately forms the heartbeat of your […]
The term “branding” seems to appear wherever you look these days! “Branding should be your top priority“… “You are your brand“… “Creating a strong brand will help you to attract your ideal clients“… So, you know that your brand identity is a pretty important part of your business, but you’re not sure how a consistent […]
Let’s talk about how to grow your business without working for free. Having done this numerous times myself, I understand the struggle you feel between desperately wanting to get your name out there and the need to generate income… like, yesterday. I remember when I started my first business back in 2012. I had spent […]
Being in business is a crazy ride. In the short time that I have been working for myself, I have learned so much about who I am as an individual, the type of business that I want to create and the lifestyle that I want to live. The learning will never stop and neither will […]
Let’s talk about several design tweaks you can make to seriously uplevel your brand and your business. The branding process is complex. Popular to contrary belief, it’s not just a matter of designing an attractive logo and setting up a pretty website to match. An effective brand requires a careful combination of style and strategy. […]
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